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| Consulting Services |
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Many of our assignments for scientific-technical-medical or professional publishers have involved:
- strategic review of the publishing program,
- study of the editorial,
- marketing assessment, often with emphasis on selling journal subscriptions and advertising,
- examination of back office and fulfillment operations,
- analysis of the opportunities afforded by on-line delivery of scholarly content to an international academic audience.
We also offer a one-day strategic review for small and mid-sized scholarly publishers.
STM and professional publishers in need of transaction services such as succession planning, valuation, or recapitalization should review our various Transaction Services.
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Key Moseley Consultants
in STM and Professional Publishing |
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Peter W. Adams, trade, STM, and textbook publishers
- Donald F. Farnsworth, higher education and professional publishers
- Peter C. Grenquist,
university, trade, and professional publishers
- Carl L. Heimowitz,
university and professional publishers; operations; print on demand
- Lucien S. Marchandscholarly, scientific and professional publishing
- Bert C. Paolucci,
production and distribution of periodicals and books
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| Representative Moseley Assignments |
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We have carried out many assignments for STM and professional publishers of all sizes. Here are some recent clients:
- Advised a major medical society about the fitness of its journal publishing program. Subsequently, managed the process of selecting a new publishing partner for the society.
- Carried out a strategic review of marketing and sales strategies for a scholarly publisher, analyzing budgets, channels of distribution, reporting, and planning.
- Evaluated computer systems used to support editorial, marketing and production at a large university press; developed a plan blending new and existing hardware and software in a network of personal computers.
- Advised a publisher of professional books on implementation of marketing strategy, analyzing budgets, channels of distribution, reporting, and planning.
- Reviewed key editorial processes and strategies of a professional association's journal.
- Reviewed the publication program of a publisher in a major professional area.
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